Core Values

Do right by our customers, always – no customer left behind

We believe in honesty, unwavering ethics, and transparency as we operate

Our product warranty extends longer and broader than our competition

We actively participate in the communities we cater to

We build connections to further our ability to deliver a premium experience

Our passion for cars and the automotive industry drives our business

Our experience helps us meet your expectations

We listen to our customers and the demands of the market to meet and exceed expectations

We consider both quality and pricing to deliver greater value to our customers

Our success will be measured by recommendations to other potential clients

Highlighted Team Members

John Brandenberg

Executive Vice President
John@soulpp.comLinkedIn
PCA Member #2020030225

With over 10 years of production management experienced in the aerospace industry, John followed his passion and took on a role which enabled him to help customers build the cars of their dreams. Now he looks forward to delivering great product and great service at a company built by enthusiasts for enthusiasts.

John was a very competitive formula circuit racer in his younger years (until the economy took a toll on the sport) and raced an extensive amount of vehicles for fun including his own 944 Cup car, a 1,000 horsepower Super Unlimited class Datsun 240, a spec BMW E30, and many more.

John Gaydos

Performance Specialist
JohnG@soulpp.com
Direct line: 267-818-3208
LinkedIn
PCA National Instructor #201810735

John comes from an extended background of automotive experience – from years of shifter kart racing, autocross and endurance racing, to track days with his former 987.2 Cayman R. Tracking your car on the East Coast? There’s a good chance you’ll run into him racing, driving or instructing through the Porsche Club of America and various other organizations. John has also worked at a premier racing shop where he developed hands-on knowledge of suspension, vehicle setup, and the finer details of maximizing performance in all aspects. He is dedicated to Porsche community as a nationally trained driving instructor for PCA and board member with our local Riesentoter region. He is always ready to enthusiastically discuss every aspect of your car including exhaust, suspension, brakes and everything in between. In addition to the Cayman R, John owns a 600hp LS7 swapped ‘98 Camaro Z28, an E36 BMW built for endurance racing, and a Bluefire 2012 S1000RR.

Paul Aguirre

Performance Specialist
Paul@soulpp.com
Direct line: 267-818-3203
LinkedIn

Paul fell in love with Porsches at an early age and had the pleasure of indulging in the heat of the air-cooled days. “The air-cooled sound is just intoxicating!” Several P-cars later, and the stable currently consists of a 1978 911 SC and 2011 Cayman S. PCA Member #2014111062

Paul is a “seasoned” professional – and we mean that in a cheeky sense – he’s owned and managed several restaurants (including one for Iron Chef Bobby Flay) for over 15 years. His skills were forged under years of navigating stressful environments – including instant and overwhelming success when one of his restaurants was featured on a Food Network special. 

Paul followed his heart and decided to focus on automotive performance and making sure every customer is happy with their upgrades – and that every shop can have that same assurance for their customers when they outfit them with SOUL. Experienced in this business – and with an aptitude for business – you can be sure that Paul will go out of his way to make your experience with us top notch.

Max De Lucia

VP of Development and Manufacturing

Max spends his days manipulating metal into masterpieces. His past experience as fabricator and foreman gives him the ability to craft product from start to finish. “We’re going to make sure it works.” Nothing leaves his work bench until he’s satisfied it will meet expectations, something we can all appreciate!

In his free time Max enjoys building metal figurines from junk bits, playing with his dog, and taking photos at automotive events and during his many travels.

Kyle Kushner

Inventory and Logistics Manager

Kyle is responsible for keeping track of every bolt, flange, and component in this building and making sure the supply chain runs smoothly – not an easy task. With a background as a chemist, he realizes that one little mistake can cause issues down the line and thus is extra diligent about our warehouse and the thousands of tracked pieces in it. 

Kyle used to crew for John B during his 944 racing days, and his 87′ 924S has several takeoff components from his race cars making for a fun street car.

Sam Pickford

Customer Service

Sam has been involved in motorsports since the age of 9 when he began racing quarter midgets and then graduated to INEX Legends cars. He dove into videography at a young age, making YouTube videos in his free time and eventually worked his way into the car industry. After graduating from Bloomsburg University in 2020 amid the pandemic, he set his sights on competing in SCCA solo autocross and now has transitioned to road courses with NASA in a 2010 Mustang GT. Off the track, he spends his time making linocut art, digging old homesites for relics, and going to live shows. He’s an open book and is always down to chat cars. Need help with your order? He’s the guy to reach!

Mike Spock

Marketing Director
mike@soulpp.comLinkedIn
PCA Member #2021061466

Mike has spent his entire career in the automotive industry – focusing on producing creative, high quality content and collaborating with customers and helped establish SOUL. Mike is now representing the brand he helped build in a sales and consultant capacity when he is available!

Mike spent years building up a turbo NA Miata from the ground up and now tinkers on his 1.8T 914 Project Car, 981 Boxster S, and mountain bikes.

THE GHOST ICON SIGNIFIES SOUL'S COMMITMENT TO PERFORMANCE AND RACING

Several SOUL team members were involved in Porsche racing – specifically 944 Cup – and had a number of mascots along the way. The ghost is an evolution of their original logos – which also aligns with the name of our company. While all SOUL components are designed to be durable and are backed by our Lifetime Warranty and industry-leading customer service, our race-focused offerings are engineered to withstand the intense conditions that come with track use and abuse. Nothing is worse than preparing for a track event only to lose time or the entire day to a broken component – we know. Thicker brackets, extra mounting points, and back purged welds ensure longevity. If you ever need support, have any questions, run into any issues, or need advice, we are here to help in any way we can – no customer is ever left behind. 

MANUFACTURING

SOUL Performance Products is partnered with ISO 9001 Certified aerospace manufacturers, enabling us to work with technology and industrial scale, extreme precision equipment down to +/- 0.002 inches that would otherwise be beyond the limits of an exhaust manufacturer. Our capabilities include waterjet and laser cutting, tube bending, CNC machining, robotic welding and much more. We strategically deal with vendors worldwide to find appropriate components, such as high-quality HJS HD catalytic converters. Our mission is to provide the best possible results for our customers at great pricing. If you’re interested in participating in new product development or have any customization desires, we’re always happy to accommodate however possible. 

Our Facility

SOUL Performance Products is located in a 20,000 square foot facility north of Philadelphia in Willow Grove, Pennsylvania. Our R&D area is equipped with two BendPak lifts and all the tools necessary to allow us to design, engineer, test, prototype, and fixture components. Our shipping area is set up to ensure that all components get a thorough inspection, orders ship complete with all hardware, and that products are well packed.